We want to be our customers’ preferred provider of telecom, IT and postal services in an increasingly competitive market.
The satisfaction of our customers must document that we have the best selection of interconnected, high-quality solutions at the right price. We must be an outstanding major market player that is strong enough to offer leading, thoroughly tested technologies, efficient distribution systems and unsurpassed services at all times.
We want to be a provider of value-adding supplementary services and content concurrent with the fusion of media, technology and services.
We intend to grow along with the market for new telecom and IT products resulting from the fusion of media, technology and services. Our customers should only have to do business in one location if they wish to buy communications solutions and content wherever this is technologically and commercially possible.
We want to be a powerhouse for the recruitment and development of qualified staff within our business segments.
As Greenland’s leading provider of telecom, IT and postal services, we must be the preferred employer of the well-educated workforce. We must realise and achieve our strategies and goals by intensively developing our human resources, organisation and values. We must stake our future on local manpower and competency development.
We are willing to take the consequences of the changes demanded by customers, technological developments, our competitors and the company’s owners.
We must adapt our organisation and utilise our resources concurrently with the implementation of new technology and new customer requirements. We must be prepared to continually adapt in a deregulated, increasingly competitive market. We must maintain an ongoing dialogue with our owners regarding the achievement of the political goals for the telecom sector’s development and the consequences of this for society.
We want to be a well-run enterprise that offers competitive priced products and services and is profitable at the same time.
Our competitive prices must result from stringent resource management, efficient organisation and cost-conscious operations. We must achieve the profit required for consolidation and development. Our activities must generate a dividend that is in harmony with our market potential and the continued attendance to our universal service obligation.